American Crew Hairstyling

The Defining Paste from American Crew is the hair styling insider tip for men who want to combine striking texture with a natural look. This versatile styling paste offers medium hold and a matte to slightly silky finish for textured looks with freedom of movement.

Precise hair styling with effortless control

With its unique, soft consistency, American Crew Defining Paste can be easily distributed in the hands and evenly applied to dry hair. The innovative formula enables precise styling of individual sections of hair and gives the hair distinctive texture and definition without weighing it down or making it sticky.

The versatility of the Defining Paste is particularly impressive: it is ideal for short to medium-length haircuts and can be used for both casual, structured looks and more elegant, controlled styles. The flexible hold formula offers the perfect balance between shaping and natural movement - ideal for the modern man who values authentic hairstyling.

The high-quality formulation contains nourishing ingredients such as lanolin and natural waxes, which not only shape the hair but also moisturise it and protect it from drying out. The matte to slightly silky shimmering finish always looks natural and well-groomed, never overloaded or artificial. The characteristic, masculine fragrance from American Crew emphasises the premium styling experience and gives the wearer a subtle, pleasant note. The practical 85 g tin in the unmistakable American Crew design is ideal for everyday use both at home and on the go.