American Crew Hairstyling

The American Crew Grooming Cream is the perfect styling solution for men who prefer a flexible hold with a natural look. This high-quality hair styling cream offers light to medium hold and gives the hair a subtle, healthy shine without excessive shimmer.

With its unique formulation, the Grooming Cream can be effortlessly worked into any length of hair and is ideal for daily use. It enables the creation of versatile looks, from casual to controlled and textured, and is particularly ideal for wavy to curly hair.

Hair styling for the modern man

The rich texture contains nourishing ingredients such as lanolin and natural extracts that moisturise the hair and keep it supple. At the same time, it provides control without weighing it down or making it sticky. Hair remains manageable and flexible throughout the day. Appreciated by hair styling experts worldwide, American Crew Grooming Cream is the insider tip for men who value a well-groomed appearance but prefer a natural look. The characteristic, masculine scent of American Crew rounds off the premium styling experience perfectly and gives you a confident appearance all day long.

Application is also very simple: rub a small amount into the palms of your hands and distribute through damp or dry hair. Work in from the roots for more definition in individual sections or for additional volume. The creamy consistency can be dispensed precisely and leaves no residue behind.