Hot season – hot trends
Glowy, minimalist and ultra-light: Summer 2025’s beauty trends are all about getting the glow and feeling the freedom. Discover the latest make-up trends to keep you looking fresh on sizzling days and check out why less is often more.
Dewy look
Bye-bye powder products – hello gel textures! The dewy look is achieved with soft cream blushers, liquid highlighter and glossy lip products. Lightly layered, hydrating foundations with just a hint of coverage are the key to a dewy fresh and radiant complexion.
No-make-up look
Want to minimise your make-up? Then this is the trend for you: The no-make-up look focuses on light products that emphasise your natural beauty. Lip stains and delicate blusher tones add fresh yet subtle accents.
Less is more: Skin minimalism
The skin minimalism trend is all about conscious care: Focus on a few, high-quality essentials rather than multiple products. This way, you avoid excessive skin care and save valuable time.
Multifunctional products such as tinted creams or serums with integrated SPF replace time-consuming routines, strengthen the skin’s protective barrier and promote a clear, healthy complexion.
Trending summer beauty products
Yves Saint Laurent
Facial make-up
Make-up
Make Me Blush Bold Blurring Blush
€ 52.67 € 47.40
Yves Saint Laurent
Eyes
Make-up
Couture Mini Clutch
€ 74.17 € 66.75
Lancôme
Lipstick
Make-up
Juicy Tubes
€ 21.50 € 19.35
Estée Lauder
Face make-up
Make-up
Double Wear Stay-in-Place Concealer
€ 27.20
€ 24.48
RRP: € 38.70
NARS
Eye Shadow
Eye make-up
Total Seduction Eyeshadow Stick
€ 35.00 € 31.50
NARS
Blush
Facial make-up
Hot Escape Cheek Palette
€ 52.00 € 46.80
PUPA Milano
Lipliner
Lips
True Lips
€ 19.03 € 17.13
ARTDECO
Mascara
Eyes
Lash Hero Tubing Mascara
€ 21.33 € 19.20
Lancôme
Lipstick
Make-up
L'Absolu Rouge Intimatte
€ 29.99
€ 26.99
RRP: € 45.15
HYPOAllergenic
BB & CC creams
Facial make-up
BB Cream SPF 50
€ 8.95 € 8.06
Lancôme
Lipstick
Make-up
Lip Idôle Juicytreat
€ 31.20
€ 28.08
RRP: € 41.92
ARTDECO
Eye brows
Eyes
Brow Lift Lamination
Waterproof
€ 12.53 € 11.28
HYPOAllergenic
Lip care
Lip make-up
Lip Mask SPF 50
€ 4.95 € 4.46
Clinique
Eyes
Make-up
High Impact™ Gel Tech Eyeliner
€ 20.80
€ 18.72
RRP: € 31.17
HYPOAllergenic
Bronzer
Facial make-up
Aura Del Sol Cream Bronzer
€ 4.95 € 4.46
ARTDECO
Rouge
Make-up
Bronze stick
€ 10.70 € 9.63
HYPOAllergenic
Lip care
Lip make-up
Aura del Sol Lip Oil
€ 4.95 € 4.46
HYPOAllergenic
Rouge
Facial make-up
Aura Del Sol Cream Blush
€ 4.95 € 4.46
ARTDECO
Eye brows
Eyes
Sculpting Brow Styler
Waterproof
€ 11.56
€ 10.40
Laura Mercier
Bronzer
Facial make-up
Bronze Colour Infusion
€ 42.00 € 37.80
ARTDECO
Eye brows
Eyes
24h Micro Brow Liquid Liner
Waterproof
€ 11.56
€ 10.40
Estée Lauder
Face make-up
Make-up
Double Wear Stay In Place Matte Powder Foundation
€ 40.72
€ 36.65
RRP: € 63.42
GUERLAIN
Terracotta
Make-up
Terracotta Light Flower Blossom
€ 60.95 € 54.86
bareMinerals
Spray
Face Makeup
Veil 24HR Natural Matte Setting Spray
€ 35.00 € 31.50
ARTDECO
Lipgloss & lipstick
Lips
Glossy Lip Chubby
€ 10.70 € 9.63
HYPOAllergenic
Highlighter
Facial make-up
Aura Del Sol Cream Highlighter
€ 4.95 € 4.46
it Cosmetics
Concealer
Facial make-up
Do It All Radiant Concealer
€ 36.55 € 32.90
ARTDECO
Make-up
Facial make-up
Glow Stick
€ 10.70 € 9.63
PUPA Milano
Lipgloss
Lips
Shock Plump
€ 23.11 € 20.80
ARTDECO
Eye brows
Eyes
Eye Brow Kit
Limited Edition
€ 13.50 € 12.15
NARS
Lipsticks
Lip make-up
Explicit Lipstick
€ 45.15 € 40.64
ARTDECO
Rouge
Make-up
Blush stick
€ 10.70 € 9.63
GIVENCHY
Complexion
Make-up
Prisme Libre Bronzer
€ 58.00 € 52.20
Armani
Lips
Make-up
Prisma Glass Icy Plumper
€ 38.00
€ 34.20
RRP: € 50.52
NARS
Lipgloss
Lip make-up
Afterglow Lip Oil
€ 27.20 € 24.48
RRP: € 34.40
HYPOAllergenic
Eyeliner
Eye make-up
Aura del Sol Waterproof Liquid Eyeliner
€ 4.95 € 4.46
wet n wild
Eyebrows
Eyes
Mega Stay Extreme Hold Brow Gel
€ 5.90 € 5.31
ARTDECO
Eye Shadow
Eyes
Iconic Eyeshadow Palette
€ 18.22 € 16.40
it Cosmetics
Brushes
Accessories
Smoothing Spatula Brush
Heavenly Luxe #10
€ 50.52 € 45.47
Erborian
BB & CC Creams
Finish
CC Crème
€ 27.41 € 24.67
GIVENCHY
Lips
Make-up
Le Rose Perfecto Shine
€ 42.95 € 38.66
ARTDECO
Mascara
Eyes
Gorgeous Volume Mascara
€ 20.09 € 18.08
Laura Mercier
Lipstick
Lip make-up
Caviar Hydra-Crème Lipstick
€ 48.95 € 44.06
Estée Lauder
Lip make-up
Make-up
Pure Color Melt on Glosstick
€ 39.00 € 35.10
Isadora
Mascara
Eyes
The Build Up Grow Length & Volume Mascara
€ 21.49 € 19.34
PUPA Milano
Mascara
Eyes
Vamp! Lash Extender
€ 21.82 € 19.64
Collistar
Eyes
Make-up
Professionale Eye Pencil
€ 21.95 € 19.76
wet n wild
Powder
Face
Photo Focus Loose Setting Powder
€ 8.59 € 7.73
Bobbi Brown
Cheeks
Make-up
Pot Rouge Velvet Matte
€ 47.30 € 42.57
wet n wild
Sponges
Accessoires
Powder Puff
€ 4.29 € 3.86
BABOR
Lips
Make-up
Lip Balm
€ 13.87 € 12.48
wet n wild
Bronzer & Highlighter
Face
Megaglo Vitamine E Makeup Blush Stick
€ 6.44 € 5.80
wet n wild
Bronzer & Highlighter
Face
Megaglo Vitamin E Makeup Highlight Stick
€ 6.44 € 5.80
wet n wild
Concealer & Primer
Face
Primefocus Clingy Serum Primer
€ 7.51 € 6.76
Collistar
Lips
Make-up
Twist Balmy Gloss
€ 15.90
€ 14.31
RRP: € 26.87
PUPA Milano
Foundation
Facial make-up
Wonder Me Nude Skin Tint
€ 28.81 € 25.93
wet n wild
Eyeliner
Eyes
Breakup Proof Wingout Waterproof Eyeliner
€ 9.66 € 8.69
GUERLAIN
Terracotta
Make-up
Make-up set
€ 94.19 € 84.77
ARTDECO
Eye accessories
Eyes
Beauty Box Quattro - Anniversary Design
Limited Edition
€ 7.47 € 6.72
ANNEMARIE BÖRLIND
Lips
Make-up
Natural Lip Glow
€ 21.45 € 19.31
