With designs for exciting new curls, in 1970 the star hairdresser Geri Cusenza and her husband laid the groundwork in which Sebastian bases their avant garde hair design products. They found their niche and built a cult following upon it. Sebastian raises the barriers between different looks and inspires a lively and always perfect look, which radiates character. Creative possibilities are taken to a whole new level, resulting in a unique visionary style. What’s next.