Anti-aging serum

Anti-ageing serum – for mature skin that glows

Once you reach a certain age, an anti-ageing serum is a bathroom staple. It has a very soft consistency and glides over the skin. Concentrated ingredients penetrate into the skin's layers where they have an effect. A classic anti-wrinkle serum usually contains one of the following substances:

• Q10: boosts energy production in the skin cells and has an antioxidant effect.
• Resveratrol: extracted from grape skin and also has an antioxidant effect. It also helps protect the skin from UV rays.
• Astaxanthin: obtained from red algae, it filters UV rays and helps to prevent wrinkles.
• Hyaluronic acid: binds moisture in the skin cells, ensuring a fresh complexion. It works best in combination with ceramides.
• Retinol and other vitamins: Retinol as a form of Vitamin A has a strong anti-oxidant effect in an anti-ageing serum. It is also proven to reduce the depth of wrinkles.
• Folic acid: stimulates collagen production and binds moisture in the skin cells. It also plays a role in repairing DNA.
• Panthenol: transports and binds valuable moisture. It also supports the body with the production and regeneration of skin cells.
• Ceramides: special fats that help to preserve the natural barrier of the skin. They also protect against loss of moisture.

An anti-ageing serum is not a miracle cure that makes wrinkles disappear. However, it is an effective way to prevent against skin ageing. It preserves the natural radiance of your complexion. Applied regularly, a serum for mature skin can even out your complexion and reduce the appearance of fine lines. Some products have an additional UV filter or leave behind a subtle glow.

Why the skin needs a serum to combat wrinkles

There are various causes of skin ageing and it begins as early as your 20s and 30s. External influences such as free radicals, air pollution and UV rays damage the skin cells, which then have to regenerate frequently as a result. However, this process also develops with age. An anti-ageing serum containing antioxidants and vitamins can support your skin with regeneration.

The body's own collagen production cannot fully counteract the ravages of time. This protein is responsible for the elasticity of the skin. From the age of 30, collagen synthesis decreases and the first fine lines begin to form around the mouth and eyes. An anti-wrinkle serum containing concentrated vitamins is useful here, too. This stimulates collagen production and prevents further wrinkles from forming.

Lack of moisture is one reason for a duller complexion. It can also result in dryness lines. This is why it is important that your anti-ageing serum also provides moisture. Ingredients such as hyaluronic acid and panthenol ensure that moisture is also bound in the skin. Ceramides strengthen the skin barrier and prevent moisture from disappearing quickly.

How to use an anti-wrinkle serum

Serums for mature skin are highly concentrated. As a result, you will only need a few drops. Apply the anti-ageing serum to your face following your daily cleanse and gently massage it in using your fingers. Allow around 10 minutes for the serum to absorb – a perfect opportunity to rest for a moment! Then apply a small amount of moisturiser. It won't be long before you're starting your day with your skin in optimal condition!