La Martina’s passion is polo. The La Martina brand, founded by Lando Simonetti, has now been Argentina’s polo symbol for decades, thus achieving renown as the best polo brand in the world. Free nature, athletic perfection as well as courage are what this brand reflects. Fair play and the egocentric character of Latin America are combined in the house’s emblem that is impressively displayed on innumerable products today. The brand’s success clearly lies in the perfect innovation between "old" and "new", the elegance as well as the perfection .The idea of an own fragrance line is the successful continuation of a dream come true for Lando Simonetti, who still plays an active role in his company today.